Rumors are pouring out of Apple HQ all the time–some are insane (looking at you, three-monitored MacBook) and some are dead-on (“lost” iPhone 4, anyone?) But how do the rumors get started, and how, once they’ve been leaked, do they snowball?
This infographic was designed by Chris Kalb for PC Mag.

[DViCE]
Often i wonder if the source 3 example is a marketing seed to check the potential of a proposed feature or product.
I think a lot of the bs are made up by apple themselves to hype up the press in order to sell more of the product