Samsung Spends an Estimated $14 Billion a Year on Advertising

Samsung is reported this week to be on course to spend around $14 billion on advertising during 2013. That’s led to questions about how effective the spend is compared with that of rival firms. The figure comes from the Reuters news agency, though it doesn’t make clear if that is an actual number from Samsung […]



GIRL POWER: Design Students Invent Invisible Bike Helmet [Video]

Now, I’ll admit — I saw this floating around the interwebz and I was highly skeptical. And then I finally watched the video. Go, Ladies, go! [via Jalopnik]

Cellphone firms Drop Premium Rate Texts

Three of the biggest US cellphone carriers are to drop premium rate text messages. It should spell the end of cramming, a scam by which phone users are tricked into paying for a costly subscription service. The scam usually involves the user getting an unsolicited message and replying under the impression they are entering a […]



Researchers question effect of TV and games on kids

A newly published study covering 11,000 children found no strong evidence that extended television watching or video game playing was linked to behavioral or psychological issues among children even as young as five. The study was carried out by the Medical Research Council, based at the University of Glasgow in the United Kingdom. It used […]

Jeopardy-winning supercomputer available for public use

Watson, the IBM supercomputer that famously beat champion players on Jeopardy, is to be made available to public developers for remote access. IBM used Jeopardy as a test of the supercomputer’s parallel processing abilities. The gameshow, which supplies players with an answer and asks them to supply the question, was considered a particular challenge for […]

Motorola Wants to Tattoo Your Throat

Motorola has applied for a patent on a neck tattoo that could make it easier to use a cellphone. Fortunately it’s just a phrase rather than a proposal for permanent inking. The patent, titled “Coupling an electronic skin tattoo to a mobile communication device”, was filed in May 2012 and has just been published by […]

Bitcoin May Favor the Selfish

The virtual currency Bitcoin may have a fundamental flaw according to two Cornell University professors. And they’re not talking about its lack of official recognition or oversight. Emin Gun Sirer, who specialises in operating systems and networking, discusses the piece in a post on the “Hacking, Distributed” blog in which he details a paper he […]