Zune Phone A Bit Premature?

There has been some speculation in recent weeks that Microsoft was planning to making a phone based on the Zune. I know what you’re thinking…didn’t Apple come up with a similar idea awhile back? I think it’s called the iPhone.

Zune PhoneEnGadget pointed toward an article on seattlepi.com today that suggests that these reports may be a bit premature but in typical Microsoft style, Microsoft CEO Steve Ballmer hints that it is definitely not out of the question. When asked what one can expect from a Zune phone, Ballmer basically said “Oh, I don’t know…but everything is a possibility.”

“It’s not a concept you’ll ever get from us. We’re in the Windows Mobile business. We can put Zune into Windows Mobile, we can put Xbox into Windows Mobile. We can pour everything in. We wouldn’t define our phone experience just by music. A phone is really a general-purpose device. You want it to make telephone calls. You want to get and receive messages — text, e-mail, whatever your preference is. You may want music, you may want to play games, you may want to carry your contacts with you, and you may want to pay for things. I think we have to think about the phone instead of as a fixed-function device, a phone is really kind of a general purpose device that we need to have clean and easy to use.”

I’m not sure if Microsoft knows but they’re still getting their ass kicked by Apple in the MP3 player market. I’m not suggesting that a Zune phone couldn’t outsell the iPhone, which does have certain weak points, since there are no details for a Zune phone. However, maybe Microsoft should focus on making a better MP3 player first before turning it into a mobile phone?