LEGO Celebrates 2012 Olympic Games [Pics]


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While the Summer Olympics only just ended last night, LEGO got in on the branding action by issuing these limited-edition LEGO athletes. Sorry, USA, they’re available in the UK only (hence, the uniforms).

[Via HiConsumption]







5 Responses to LEGO Celebrates 2012 Olympic Games [Pics]

  1. I don't remember seeing that lion-head logo on the British uniforms during the Games; their kit usually involved a quadrant of the flag, rendered in just blue-and-white without the red.

  2. I Work in a toy shop in the Uk and these while fabulous are now nearly impossible to buy. Plainly they are sold out.

  3. And they will only be available in the UK until the Americans start calling them 'Lego figures' or 'Lego bricks' and stop referring to them as 'Legos'