Adidas Goes to Hoth in New Ad Campaign

Adidas’s Fall/Winter Star Wars collection’s newly-released ad campaign features Darth Vader, wampa and lightsabers — perfectly fitting for the Hoth-inspired designs of their new shoes and outerwear. And the jackets look so snug and warm you won’t have to spend the night in a Tauntaun, probably. (And anyway, they smell terrible.)

For now, all we have is the lookbook. But knowing Adidas and the marketing juggernaut that is Star Wars, we’ll be seeing more designs before the collection hits stores.

[Hypebeast via HighSnobiety]





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