New Verizon Scifi-ish Ad Promotes Motorola’s DROID

To promote their upcoming Android-running DROID, Verizon has released a really cool commercial announcing the official launch date of the smartphone. Check it out:

Here’s what Engadget had to say about the DROID:

Keyboard aside, the DROID is very much the ultimate phone for phone geeks. It’s not “friendly” in the way that the iPhone is immediately intuitive and welcoming, but that’s not what it’s trying to be — at all. It’s like a muscle car and a Mercedes: most people are going to take the Benz, but the people who know they want a ’69 Boss 429 aren’t going to settle for anything less. The Droid is big, heavy, and intimidating, and if you take the time to learn Android’s quirks and how to use it, it’ll do everything you could ever want — but at the price of some refinement and style.

I don’t think I’m alone in thinking this — Verizon seems to know it too. Why else would the DROID Does ad focus so heavily on things that are only important to geeks, like open development and customization, and then end with what appears to be a Transformer attacking the Matrix? Hell, every single notification on an out-of-the-box Droid is accompanied by a robot voice intoning DROIIIIID, a sound that appeals only to the nerdiest of the nerds.

[Via Engadget]


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