Apple Eyes Virtual Shopping World

April 22, 2008 by JR Raphael |

By JR Raphael
Contributing Writer, [GAS]

Shopping for new tunes could soon take you to a whole new world – a virtual one, anyway.

Apple has just filed a patent to develop an “Enhanced Online Shopping Atmosphere,” according to the Macintosh News Network (MacNN).

The filing details an online shopping atmosphere akin to Second Life, where users navigate through 3D stores, look at items for sale, and even interact with other customers browsing the goods.

Apple filed two other patents last week, both relating to head-mounted displays that would let you watch video on screens in special eyeglass-like devices.

Want a sneak peek into the inner minds of Apple’s engineers? Check out the original display patent applications for yourself here and here. You can see the online shopping patent here.

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1 Comment »

Comment by csven
2008-04-22 05:47:16
And let’s hope the USPTO declares their “shopping” patent too obvious.

I suppose if they’d dreamed this up first, they’d have patented it as well - http://blog.rebang.com/?p=577 - and stifled competition.

Apple. The new Microsoft.

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