Apple to customer: We hate you
March 29, 2008 by Ilya Kochanov |
There’s no doubt about it; Apple has an extremely dedicated fan base. From waiting in line a whole week for a phone, to writing books and creating movies dedicated to the Apple experience, we’d say that this ungrateful corporation is lucky to have such a following. With this kind of loyalty, you’d expect Apple employees to treat customers with, at the very least, courtesy and respect.
This was not the case however, when an email to Steve Jobs regarding water damage took a hard left. An anonymous tipster on the BoyGeniusReport accidentally spilled water on his MacBook Pro, and after contacting Apple support was informed that the repair would cost $300. Without any guarantee as to its success. Naturally frustrated, the guy sent Satan Jobs an email voicing his concerns and this was the reply:
Xxxxxxx,
This is what happens when your MacBook Pro sustains water damage.They are pro machines and they don’t like water. It sounds like you’re just looking for someone to get mad at other than yourself.
Steve
Whether this was actually Steve or not doesn’t really matter considering it came from within Apple. You’d think that with Apple seemingly up on the blog and social networking communities, they’d expect for this to spread like wildfire. I’m sure they could have let the man down easy without making him feel like an idiot. A simple “not our policy” would do.
Apparently “Pro” machines dislike water, therefore we’d like to warn our aquatic readers to purchase regular Macs instead.
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Spilling water on a laptop isn’t about being a dummy. I don’t believe for a second that anywhere near the majority of computer users NEVER have a beverage close at hand, and things happen. I think the issue us that they wouldn’t guarantee they could fix the equipment. What else is a guy to do? This just sounds like a customer who wants to get his goods serviced, in no way does it sound like he’s looking for a handout.
The CEO most likely doesn’t read email on this address at all. I highly doubt Steve Jobs actually wrote this himself. Surely he has better things to do.
In fact, I spilled water over my Dell (a big glass) and my first action was to remove the battery. I waited for almost 2 days (it was quite wet) and now it continues working as if nothing had happened.
That, of course, has nothing to do with how Apple treated this customer, but sometimes it’s of more use to try get it fixed by yourself than trusting on the corporation fairness.
He wasn’t expecting his machine to be fixed free of charge. He was hoping perhaps to receive a guarantee that his machine would be fixed. It really isn’t that difficult to understand.
1- Ok, it’s your fault. This is going to cost you money. The problem probably comes from a messed up motherboard, but we can’t know until you send your computer in. If this is the case, this is going to cost you X.
Nobody knows exactly how everything happened, because this is the Web.. Maybe the kid made these things up, maybe he didn’t.. we’ll never Know I guess
Kid’s not real bright, is he? If your laptop isn’t a Toughbook, then spilling a volume of water on it is almost guaranteed to bring you to a screeching halt in downtown Fail, USA. Next time, the kid should respect his hardware.
Wah, wah, wah. The dude is bitching because God forbid, because he was stupid enough to spill water on his laptop, he thinks Apple should give him some kind of impossible guarantee for his stupidity? And Apple responding to stupidity with stupidity is saying “we hate you”? No, chickedee, it is Apple saying, “Dude, you are whining and pissing and moaning about your own stupidity. Go change your diaper and get back to us when you have some sense.”
So basically peeps were upset that the email was snarky? HELLOOO!!! This is Apple. Ever watch the I’m a Mac commercials? Unless you are actively writing Dear Leader petitioning to get those removed for their snarkiness, shut your pie-hole.